Company Size
What is this metric group?
The Company Size metric group is a composite metric that assesses a brand’s scale and importance in its marketplace.
How is this metric group calculated?
BlueOcean computes a proprietary weighted average of the following metrics:
- Annual Revenue: The Annual Revenue metric assesses the dollars generated by a brand's main activities, products, or services.
- Market Capitalization: The Market Capitalization metric measures a brand's total known market value (public companies) or the estimated value (private companies).
- Number of Employees: The Number of Employees metric assesses the total count of individuals a brand employs.
Data Source(s): BlueOcean-trained Proprietary Data Model considering estimated data from:
- SEC filings and third-party data (e.g., Apollo, Latka, Owler, Rocketreach, MacroTrends, and Zoominfo)
Data Source Update Frequency: Quarterly
Can Ratios Impact this Measurement? No
BlueOcean Applicable Framework(s): BlueOcean framework │BlueOcean Basic framework